Article Archive by Author

December 23 2013

6 Easy Steps to Creating a UA-ID Macro in Google Tag Manager (GTM)

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When deploying Universal Analytics on your website through Google Tag Manager (GTM), you will need to reference your UA-ID. This step-by-step process will not only help you in the early stages of deploying Universal Analytics through GTM, but will come in handy any time you need to reference your UA-ID.

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December 20 2013

Neat Google Analytics Features You May Not Have Known About

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When you go into the Google Analytics interface and press Shift ? together, you will see a list of keyboard shortcuts to help you navigate in the Google Analytics interface a lot quicker and no matter what changes or updates the Google Analytics interface goes through, these shortcuts will come in very handy.

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