Articles in the Digital Marketing News Category

The digital marketing landscape changes at a breakneck pace. From innovations that bring new ways to target users to new marketing methods and mediums, it’s important for marketers to stay up to date on the latest digital marketing news. Learn about the changes that effect your current online marketing efforts, and the new methods and tools you should be incorporating into your digital marketing strategy.

November 22 2016

MoreVisibility Hosts December 2016 Client Summit at Google’s New York Office

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MoreVisibility will be returning to Google’s New York City office in December to host their Client Summit.

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August 18 2016

Things to Consider For When Expanded Text Ads Roll Out

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As of October 26th, 2016 Google AdWords will officially move to expanded text ads only. While both the standard text ads and expanded text ads are currently available for advertisers to use in the platform, it would be a good idea to begin migrating over and using expanded text ads exclusively. Here is what you can look forward to with the roll out of expanded text ads and also some metrics to consider once they are live.

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July 11 2016

Google Tests Changing Rating Stars to Percentages in Text Ads

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For quite some time Google has featured yellow rating stars in their results pages, and in some Organic results as well. These rating stars tend to stand out in a monochromatic SERP.

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