Online Shopping is Easier Than Ever With Shopping Portals!

- February 21, 2007

Time to buy a digital camera? Almost out of your favorite perfume? Need a new pair of jeans? The days of running to malls are quickly becoming a thing of the past! The internet has made it as easy as 1, 2, 3 to get what you want or need, without ever leaving the comfort of your home or office. As if we needed an excuse to be any lazier!

In addition to the main search engines, Google, Yahoo, and MSN, there are a number of online shopping portals available today. Shopping Portals are important tools in Search Engine Marketing and make it simple to compare pricing and purchase with confidence.

Some shopping portals I recommend to my E-Commerce clients are:
Yahoo Shopping, MSN Shopping , Froogle, NexTag, PriceGrabber, and Shopzilla. These Shopping Portals are a great source of additional traffic and exposure, as searchers tend to be more serious and qualified, with a higher rate of conversion. Reason being, searchers using shopping portals, are typically ready to buy, whereas, those using search engines, are often in the research/informational stage of the buying process.

These Shopping Portals are a great source of additional traffic and exposure, as searchers tend to be more serious and qualified, with a higher rate of conversion. Reason being, searchers using shopping portals, are typically ready to buy, whereas, those using search engines, are often in the research/informational stage of the buying process.So the next time you are in the market for a digital camera, perfume, jeans, or whatever the item might be, take advantage of all the research the shopping portals have already done for you. Shop till you drop!

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