Articles in the SEO 101 – The Basics Category

What are SEO “best practices”? How can you ensure the search engines are able to “see” and “crawl” your website? What’s the best way to optimize your website’s content and meta data? Learn SEO basics thought our SEO 101 blog posts, and discover how you can use simple techniques to optimize your website for search.

September 30 2016

How to Create a Keyword Seed List

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At MoreVisibility, a keyword research report is usually one of the first things we deliver in a client’s SEO program. Before we begin working on this type of project, we customarily ask the client to provide us with a keyword seed list – a set of keyword ideas to use a baseline for research. Using these “seeds” as the starting guide, we “grow” a report packed with optimal keyword recommendations customized to your website.

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July 13 2016

The Importance of Canonical Tags

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In today’s world, duplicate content can lead to search engines becoming confused about the correct page to return to a user. We want to make the job of a search engine easier by clearly focusing them on the right pages to return to users through proper canonicalization. By properly employing canonical tags to your webpages, you can take advantage of having a robust site while following a Best Practices approach to Search Engine Optimization.

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June 13 2016

5 Fundamentals for Digital Marketing Success

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Undoubtedly, there are many different aspects to devising a successful digital marketing strategy, from establishing a solid tracking solution to knowing which channels you should be present in and how to efficiently allocate budget to each. To help, we’ve outlined 5 fundamentals to put you on the track for digital marketing success.

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