Articles in the Content Strategy & Optimization Category

Take your content production to the next level with help from MoreVisibility’s content experts. Learn how to create effective content strategies for onsite, link building, social media posts, blogs, and more, as well as tips and tricks for optimizing every piece of content you create.

The Power of Engagement: How to “Earn” Your Way into People’s Lives

June
16
2015

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When marketers talk about “earned media” they’re talking about “free” or otherwise earned coverage. But this coverage isn’t as “free” as you might think, because it doesn’t come out of nowhere. It comes out of the time you spend creating content, marketing that content, and building a reputation. Read More »

What Google Means by “Thin” Content & How to Create SERP-Worthy Content

March
25
2015

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We talk all the time about the importance of creating useful, purposeful content for human readers as opposed to “thin content.” But unless you’re already heavily involved in content creation and are speaking the language of content marketers, you might not fully understand what “thin content” means. Read More »

SEO Best Practices for E-Commerce

December
30
2014

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Image-heavy E-Commerce websites face unique challenges when it comes to SEO, including textual content constraints, potential page load time issues, and categorical considerations. But there are many ways to optimize E-Commerce sites for search engines, it just takes being creative with how, and what, you implement from an SEO perspective.

In this post, we’ll look at some SEO best practices for E-Commerce websites. Read More »