Social Media Marketing for Business – Infographic



In this Infographic we ask the question “What measures up for a recipe for success?”.  In response, we have visually highlighted some social statistics from a recent blog post by the, that provides insight into the more popular marketing tools being used and the social response to them:

  • The most popular social networking tool for marketing is Facebook – being used by 92%(of businesses), followed by Twitter (84%), LinkedIn (71%) and blogs (68%).
  • 23% of Fortune 500 companies have a public-facing corporate blog.
  • 58% of Fortune 500 companies have an active corporate Facebook account, 62% have an active corporate Twitter account.
  • 43% of marketers have noticed an improvement in sales due to social campaigns.
  • 47% of customers are somewhat likely to purchase from a brand that they follow or like.

3 Responses

  1. nobleinfosys Said on

    I wonder which is the 5th most popular marketing tool. Is it Google Plus or Pinterest?

  2. Link building is Synonymous with Social Media Marketing | The Social Media Blog @ MoreVisibility Said on

    [...] and information they share in common within the social network.   In this way, link building and Social Media Marketing both focus on creating content for interest groups who will potentially engage with the business.  [...]

  3. Social Media - Poor Investment for many Businesses - Trevor Reeves Said on

    [...] An example of this is “43% of marketers have noticed an improvement in sales due to social campaigns” [...]