Articles in the Social Media Marketing & Strategy Category

January 3 2017

Chatbots and the “Conversational Commerce” Revolution

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The way customers are engaging with brands is changing thanks in large part to the billions of daily users of popular messaging platforms, like Facebook Messenger. These messaging platforms provide marketers with a unique opportunity – the ability to scale creative 1-to-1 customer interactions or “conversational experiences” through the use of chatbot technology.
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December 26 2016

Live Stream Videos in Online Marketing

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If you’re looking for a new way to increase engagement and reach new social media followers, live streaming can help. Whether you utilize an app like Snapchat or Periscope, or try Facebook Live, the opportunities for your brand are countless.

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June 28 2016

Use Images & Video to Boost Social Media Engagement

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If you’re experiencing little to no growth in your social media channels, consider revising your strategy to include compelling images and videos.

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