Earlier this year we made predictions on the changes coming to the social media landscape in 2016. One platform we’ve had a keen eye on is Twitter. Given its slow growth compared to other major social networks, we were anticipating some changes. With the return of co-founder Jack Dorsey as CEO, many have wondered which direction the company might be headed.
In an effort to simplify tweets, Twitter recently announced changes which will include what actually counts toward the 140 character limit. Following is an overview of the updates.
Twitter is a deceptively simple social media channel – all you need are 140 characters or fewer, and you have yourself a tweet. But, just because it’s easy to tweet just about anything, doesn’t mean your brand should approach Twitter lightly. If Twitter is a good strategic fit for your social media marketing (and that’s the first thing you should validate), then it will take a lot more than some random aphorisms or sayings to make your company successful in the channel. Following are 10 tips – each 140 characters or less – for improving your corporate use of Twitter:Read More