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MoreVisibility Boosts Sales and Marketing Business Value With Oracle(R) CRM On Demand

  ORACLE CORPORATION

REDWOOD SHORES, CA UNITED STATES

New Sales Reporting Tools and Marketing Campaign Enhancements Provide Increased Visibility Into Customer Data and Time Savings

    REDWOOD SHORES, Calif., Jan. 15 /PRNewswire-FirstCall/ --

    News Facts
    *  MoreVisibility, one of the world's leading search engine marketing,
       optimization and design firms, has deployed Oracle(R) CRM On Demand to
       help solve key, complex marketing and sales challenges, including
       tracking revenue from Google AdWords, Yahoo Search Technology and MSN
       AdCenter, elimination of duplicate records, plus improved service and
       support.
    *  Named to the Inc 500/Inc 5000 list for four years running as one of the
       nation's fastest growing privately-owned firms, MoreVisibility hit a
       critical point in the company's growth and recognized the need to make
       major, strategic changes to a cumbersome system that was not providing
       the business value required for their sales and marketing teams.
    *  Faced with time-consuming leads management processes, disparate systems
       for sales and marketing campaign managers, lack of clean data and no
       reporting tools for sales teams, MoreVisibility chose Oracle CRM On
       Demand to deliver an easy-to-use, secure system with advanced features
       that could be seamlessly deployed -- even with eight years of data
       migrated from the previous platform.
    *  With improved service and support, the elimination of paper leads,
       powerful sales reporting tools for Google, Yahoo, MSN and the
       integration of Microsoft Outlook, MoreVisibility's Oracle CRM On Demand
       deployment now enables increased visibility into their own data, rapid
       deployment with minimum training and an intuitive user interface.
    *  Additionally, the MoreVisibility marketing organization benefits from
       time-savings and better views of customer data with streamlined
       campaigns featuring task management and web-based leads flowing into
       the database, as well as the identification and removal of duplicate
       records and campaign mapping from form posts.

    Supporting Quote
    *  "Acknowledging the need to migrate our system to match the company's
       remarkable growth, MoreVisibility chose Oracle CRM On Demand to deploy
       a reliable, seamless system that could not only be implemented quickly
       and efficiently, but deliver the power and value we required for our
       sales and marketing organizations," said Dennis Pushkin, Chief
       Executive Officer, MoreVisibility. "We demand the best for our company
       and customers, and Oracle CRM On Demand delivers in spades."
    *  "Oracle CRM On Demand leads the industry in helping organizations
       maximize their CRM deployments," said Oracle Senior Vice President of
       CRM Anthony Lye. "MoreVisibility's adoption of Oracle CRM On Demand
       showcases our commitment to delivering capabilities that translate
       directly to increased business value and savings across the board."

    Supporting Resources
    *  Oracle CRM On Demand http://crmondemand.oracle.com/en/index.htm)
    *  MoreVisibility http://www.morevisibility.com/)

About Oracle

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SOURCE Oracle