april 2011 newsletter

Three Quick Tips for Generating New Ideas from Existing Content

Three Quick Tips for Generating New Ideas from Existing Content

Have you ever struggled to come up with new ideas for fresh web content? If so, you're not alone! Many marketers and site owners dread the need to add content regularly because they lack ideas. In this white paper we detail three quick tips for coming up with those new ideas.

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Articles

A Brief Historical Perspective On Content
- Andrew Wetzler, President

Remember when the centerpiece of a company's marketing strategy was their hard copy brochure? It took a lot of effort to create, but once printed, there wasn't much work to do until the next time. As a result, the time required to perform most content related marketing functions was relatively low.

What's New at Google?
- Danielle Leitch, EVP, Client Strategy

This is somewhat of an ironic headline because really, everyday there is something new at Google! MoreVisibility recently presented a webinar featuring Grant Burgess from Google as a guest speaker. During this presentation, Google's Next Chapter, we revealed several exciting paths Google is chartering down.

LinkedIn – An Advertising Channel & Social Network to Consider
- Danielle Leitch, EVP, Client Strategy

LinkedIn has morphed into a valuable social network for business professionals individually, as well as for companies. What had once been considered more of a "recruiting" or "HR" forum, has evolved into a platform for executives to network, initiate business, as well as share ideas and professional experiences.

Plan Your Paid Search Optimization Strategy Wisely

Plan Your Paid Search Optimization Strategy Wisely
- Gerard Tollefsen, Senior Client Strategist

No matter your experience in paid search marketing, or the years of knowledge you have with the product or service you offer, no one can create the perfect CPC campaign right out of the gate. There are millions of people who use the internet everyday, and they all have unique search behavior to review, digest, and act upon the different marketing messages they see online.

Ask the Expert
- Marni Weinberg - Senior Client Strategist

Why do I need to bid on my name when I already appear well organically?

New Service

Custom Social Media Design

Check out our custom Facebook Tab to see how businesses can leverage social media.

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Analytics Webinar

Explore the NEW Google Analytics Platform

  • Session #1:
    May 5th 2pm EST/On Demand
  • Session #2:
    May 12th 2pm EST/On Demand