Ask the Expert

3/14/2016

- Chris Naff, Social Media Specialist

Q: How can I improve my brand’s Organic reach in Facebook?

There are many ways in which you can improve your brand’s Organic reach on Facebook. For the best result, we recommend adhering to the following best practices.

  1. Re-evaluate Your Content Strategy. The same strategy that worked in previous years may not be as effective today.
  2. Stay Native to the Platform. When uploading a video, consider uploading directly to Facebook to create "thumb-stopping" moments.
  3. Stick to the Fundamentals. Share valuable content with your audience utilizing the 80/20 rule.
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