Who Really Has Time for SEO? Aligning Internal Teams for Success at a B2B Organization

Matt Crowley
Matt Crowley
Senior Director of Optimized Services

One of the most difficult challenges in achieving success with SEO and Content Strategy at a B2B organization with many divisions isn’t knowing what to do, it’s getting it done. Gaining alignment and buy-in across numerous business functions and teams can be a nightmare, especially when you have tangible results to achieve. In this C3 Virtual 2017 session, Matt Crowley, Director of Optimized Services, discusses how B2B organizations can achieve alignment on their SEO and Content Strategy.

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