E-Commerce Marketing Strategies: Where SEO, SEM and Social Come Together
In today’s hyper-connected world, it’s not enough to use a single advertising mechanism to reach your audience. To succeed in E-Commerce, brands should appear to be everywhere. This means employing robust marketing strategies that combine SEO, SEM, display advertising, social media advertising, and social media marketing.
In this report, we present "big picture" E-Commerce marketing strategies that will help you pull it all together to:
Optimize your website for E-Commerce
Make use of new paid advertising solutions
Improve your advertising ROI
Participate – effectively – in social media