Measuring and Evaluating Website and Campaign Performance
Measuring your website's paid campaigns performance is an important piece of your marketing strategy. How do you know what to measure and more importantly how to formulate a marketing strategy based on the metrics are crucial to your success.
MoreVisibility's latest White Paper will help you:
Define ecommerce and lead generation performance goals
Evaluate and weigh your websites' ROI metrics
Identify commonalities between well-performing and under-performing campaigns
Experiment with your campaigns to deliver successful results