Community Building through Social Media, with guest @bocachamber
Thursday August 25, 2011

MoreVisibility’s Twitterchat (#MVCHAT) took place today, August 25th with special guest the Boca Raton Chamber of Commerce. We discussed the current activities and success stories that the group has used, including:

• Current Member Engagement
• Recruiting and New Member introductions
• Future Collaboration plans for the Chamber members including Foursquare and QR codes

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

Affiliate Marketing, with guest Sharon Mostyn
Thursday August 18, 2011

MoreVisibility’s Twitterchat (#MVCHAT) took place today, August 18th with guest and Affiliate Marketing Specialist Sharon Mostyn. We discussed the new topics and trends in Affiliate Marketing. Specific topics discussed included:

• The current tax implications for Affiliate Marketers
• Holiday opportunities to prepare for now
• Tips about the upcoming Affiliate Summit 

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

MoreVisibility’s Twitterchat took place today, August 11th. MoreVisibility’s chat (#MVCHAT) was led by EVP Danielle Leitch (@DanielleLeitch) and discussed the importance of testing different variables in your communications, to discover what best delivers your desired results. The topics discussed included:

• The value and critical instances of when to test variables
• Understanding the importance of recognizing external factors that can sway your test results
• Introduction to resource GWO, Google Website Optimizer, with 2 links to blog posts

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

Creativity in Marketing
Thursday August 4, 2011

MoreVisibility’s Twitterchat took place today, August 4th. MoreVisibility’s chat (#MVCHAT) discussed some new and creative ways that marketers are engaging with consumers.  Participants included Executive Vice President, Danielle Leitch (@DanielleLeitch) and Mike Siers (@mikesiers). The topics discussed included:

• The importance of measuring your customer engagement so you can know what works and what doesn’t
• New media offers new ways to connect (QR codes, mobile, geotargeting)
• Small businesses can be creative and get attention without spending a lot of money

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

The Importance of Using Analytics for Marketers
Thursday July 28, 2011

MoreVisibility’s Twitterchat took place today, July 28th. MoreVisibility’s chat (#MVCHAT) was lead by Executive Vice President, Danielle Leitch (@DanielleLeitch) and Joe Teixiera (@jtex316) and discussed the surprising statistic that nearly half of all marketers responsible for websites fail to implement analytics to track their activity. The topics discussed included:

• How analytics is the best way to demonstrate ROI
• How analytics can help you further slice and dice your data regarding social media and mobile activity
• The ability to watch new trends in mobile device adoption and useage

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

New Strategies in Paid Search
Thursday July 21, 2011

MoreVisibility’s Twitterchat took place today, July 21st. MoreVisibility’s chat (#MVCHAT) was lead by Executive Vice President, Danielle Leitch (@DanielleLeitch), and several members of MoreVisibility.  Paid search continues to evolve and find new ways to provide some cost-effective advertising opportunities, and the topics discussed included:

· The effectiveness of remarketing
· Mobile advertising’s new capabilities 
· The advantages of placement in Social Media channels

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

The Good, The Bad & The Ugly on Google+
Thursday July 14, 2011

MoreVisibility’s Twitterchat took place yesterday, July 14th. MoreVisibility’s chat (#MVCHAT) was lead by Executive Vice President, Danielle Leitch (@DanielleLeitch), and several members of MoreVisibility. The lively discussion covered the latest updates on Google +. MoreVisibility (@MoreVisibility) was glad to receive feedback from the “early-adopters” on the “good, bad and ugly” on the new social media platform. Topics that were discussed ranged from Google + features including:

• Circles
• Huddles
• Hangouts
• Business Accounts
• Security Issues
• And more…
   

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

Mobile Marketing Is Now
Thursday July 7, 2011

MoreVisibility’s Twitterchat (#MVCHAT) took place yesterday, July 7th. MoreVisibility’s chat was lead by Executive Vice President, Danielle Leitch, and Client Strategist, Mike Siers. This week, discussions revolved around mobile marketing. With the increase in Smartphone usage, it is becoming increasingly important to understand how to interact and reach your mobile customers. As one can imagine, on-the-go customers’ needs are far different from those accessing websites from a desktop.  Smartphones’ small screens force marketers to design mobile sites that include only the most important information.  Click-to-call buttons, directions to businesses, social media links, top products/services, company descriptions and special mobile promotions (often tied to Quick Response or QR Codes) are some of the more common items included on mobile websites.  MoreVisibility’s #MVCHAT highlighted these important discussions and was pleased to hear the opinions of the chat participants.

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

Google’s Latest Announcements: Social Reporting and Google Webmaster Tools Updates
Thursday June 30, 2011

MoreVisibility’s Twitterchat (#MVCHAT) took place today. MoreVisibility’s chat was lead by Danielle Leitch, MoreVisibility’s Executive Vice President, and the Agency’s Director of Web Intelligence, Joe Teixiera (@jtex316). As a Google Certified Analytics Partner, MoreVisibility works with several clients on how best to use the interface.  Just yesterday, Google made a few major announcements related to the new Social Reporting feature in the Google Analytics Interface.  MoreVisibility is very excited for the new tools. The discussion covered:

• Social Engagement Report
• Social Actions Report
• Limitations of the Reports
• How Businesses Can Leverage Social Reporting
• And more…

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.

MoreVisibility’s Twitterchat (#MVCHAT) took place today. MoreVisibility’s chat was lead by the Agency’s Director of Web Intelligence, Joe Teixiera (@jtex316). As a Google Certified Analytics Partner, MoreVisibility works with several clients on how best to use the interface.  With the recent updates to the platform, it is becoming increasingly important to understand how to navigate through the new interface and take full advantage of all of the new features offered.  During today’s #mvchat, Joe highlighted:

• The ‘Must-Have’s’
• Underutilized Features
• Common Pitfalls
• Leveraging Data For ROI

MVCHAT is a weekly 30 minute discussion starting at 3:30 pm (est) covering a variety of online marketing topics. Clients, advertisers, and online marketing enthusiasts are invited to participate in this rapid-fire conversation by following and including #MVCHAT in tweets. Read more about #MVCHAT in the news here.