MoreVisibility is seeking an innovative thinker with exceptional attention to detail and problem-solving skills to work within their Agency. The core responsibilities for this role include overseeing the execution of Google Analytics and Google Tag Manager technical implementations, troubleshooting configurations, and performing detailed site analysis and reporting. There is also the need to define and conduct multivariate website testing experiments, on behalf of our clients. Experience working with web data and web analytics oriented tools is a must. Google Analytics and Google Optimize platforms are most preferable, as well as Tableau for data visualization needs.
Duties and Responsibilities
Outline and manage custom Google Analytics and Tag Manager implementations and account configurations based on unique data needs and business requirements.
Audit and/or troubleshoot existing implementations to ensure data quality.
Conduct website “deep dives” and on-demand analysis for our clients, specifically centered around Google Analytics and marketing campaign analysis.
Present and effectively communicate data and insights to high level clients. Strong communicator and adept at providing supporting evidence for recommendations and suggestions offered.
Identify data patterns (positive or negative) as they impact advertising campaigns underway, along with site usability or performance.
Collaborate with technical and non-technical personnel, internally (colleagues) and externally (clients) for questions, support and training.
Help drive the company’s revenue in this area, while aiding in support and services for existing clients relying on this product.
Knowledge, skills, abilities required
2+ years overseeing the implementation and configuration of Google Analytics and/or other web data platforms.
An understanding of data gathering, analysis, specification, verification and management practices and the ability to apply them in practice. …to include Page Tag Concepts.
Extreme attention to detail.
Excellent communication skills with non-technical and technical people.
Strong interest in web analytics and statistical methodologies.
Core critical thinking skills required.
B.A. / B.S. Preferred.
Solid understanding of user experience practices and principals.
Strong problem-solving skills.
Ability to adapt well in a fast-paced environment.
To Apply please email your resume to [email protected] LOCAL CANDIDATES PLEASE. This is an onsite, in-office position – No telecommuting or working remotely.