MoreVisibility a Silver Partner at 2016 &THEN Conference

MoreVisibility is proud to be a Silver Partner for the 2016 &THEN Conference, October 16-18, in Los Angeles. The annual conference, hosted by the DMA, celebrates important influencers and developments driving today’s marketing ecosystem. This unique event differs from most conferences in that it’s comprised of a series of interactive workshops and exhibitions that showcase a multitude of start-ups, innovative technologies, best practices and the makers behind them all.

Executive Vice President at MoreVisibility, Danielle Leitch, is slated to be a speaker at one of 12 Ignition Sessions during this year’s show. Her session, entitled A Personalized Digital Experience: What, Why and How, will discuss how to establish and then leverage customer personas to market to and engage with your audience. Topics tied to this conversation will include having unique ads for each persona that resonate with the specific audience followed by a seamless experience with relevant content on site targeted just to them. This session is on Monday, October 17 at 4pm at the Los Angeles Convention Center.

“As DMA’s agency of record for over 9 years, MoreVisibility has enjoyed a successful partnership with the DMA and is looking forward to being involved in this dynamic educational event.” says Leitch. “We’re looking forward to meeting some of the brightest minds in marketing and challenging them to dive deeper into the digital arena.”

&THEN brings the global marketing community together to learn, share and help create the future of our industry. As a recognized leader in interactive marketing, MoreVisibility is eager to provide actionable information to the marketers at the 2016 &THEN Conference. Visit MoreVisibility on Monday morning, October 17, in the Experience Zone for individual consultations focused on Digital Advertising.