Being a leader in interactive marketing starts with having great leadership internally. Meet MoreVisibility’s team of visionaries.
Andrew co-founded MoreVisibility in October 1999. Andrew writes extensively on Search related topics in a variety of industry trade publications, is a member of MSN’s Search Advisory Council and is the Membership Chair of the Direct Marketing Association’s Search Engine Marketing Council. Prior to MoreVisibility, his background includes 10 years of Direct Marketing consulting where he taught organizations how to better utilize multiple channels to improve campaign performance. Andrew serves on the Board of Directors for Jambase.com. He holds a B.A. in Economics from Tulane University. For Speaking Inquiries
Dennis co-founded MoreVisibility in October 1999. Dennis has an extensive history of senior corporate management. Prior to MoreVisibility, he was CEO of a $100 million, 550-unit, 3,000-employee retail services company and previously owned a 275-unit international franchise company. Dennis is a graduate of the McIntire School of Commerce at the University of Virginia.
Danielle has been with MoreVisibility since 2003 and oversees all client acquisition and support, digital marketing specialist teams, and agency operations. In addition to having strategically formulated the structure and operations of the agency, Danielle built out its core Interactive Advertising discipline and team. A veteran in the Digital Marketing space, she’s proud to hold the prestigious distinction of being one of the first 100 individuals to qualify as a Google Advertising Professional. Danielle, along with the MoreVisibility Executive Team, served on MSN’s Search Council when their AdCenter platform was being developed and participated in the launch of LinkedIn’s company pages with MoreVisibility’s page being one of the first on the platform. She is considered a thought leader in SEO, SEM, Data Measurement, Content and Social – being sourced for Press, TV, Expert Witness, Trainer and Speaker at numerous events including Internet Retailer, The Healthcare Internet Conference (HCIC), Association for Accounting Marketers (AAM) and Legal Marketing Association (LMA). She is a graduate from the College of Business at Florida Atlantic University.
Khrysti has been with the agency since 2006. During her tenure, she has focused on website strategy, search engine optimization, web design and content curating. Previously, Khrysti spent years in the publishing industry, including nonfiction book production, design, and editing. Her print background uniquely prepared her to consult with companies on issues of website layout, taxonomy, content optimization, and copywriting. Khrysti holds an MBA in Marketing from Lynn University in Boca Raton, FL, and a BA from Brandeis University in Waltham, MA.
Matt oversees the Optimized Services, Analytics, and Creative Services departments at MoreVisibility. With a focus on providing a truly customized approach, he is responsible for ensuring the long-term success of our clients’ organic digital marketing efforts and the use of analytics to improve all digital initiatives. Building on his years of experience in SEO, Content Strategy and measurement, Matt is uniquely suited to lead the team members responsible for enhancing and measuring our clients’ efforts. Matt holds a Bachelor’s of Business Administration with a major in Marketing from the College of Business at Florida Atlantic University.
Fiorella has been with the organization since 2010 and has years of experience working with B2B and B2C clients of various sizes and industries. Fiorella oversees the development and execution of digital marketing strategies related to SEM, SEO, Social Media, Affiliate Marketing, Data Analysis and Design & Development. Fiorella is a graduate of the University of Central Florida where she earned a Bachelor’s of Science in Business Administration degree in Marketing.
Max oversees MoreVisibility’s Campaign Management team. He has years of experience in successfully planning, implementing, and optimally managing the day-to-day running of interactive advertising campaigns of all sizes, from major national brands to small and local businesses. As a highly self-motivated and goal-oriented Internet marketing professional, Max works closely with MoreVisibility’s Strategists and clients to ensure the success of each marketing campaign. He has a masters certificate in Internet Marketing from the University of San Francisco and a B.A. in Communications from the University of Bologna (Italy).
Theo has been with the company since 2006. Theo leverages web intelligence to help maximize search and display advertising in multiple channels for clients in many verticals. Theo has over 11 of those years of experience in SEO, SEM, e-mail and analytics. Theo is a Microsoft AdCenter Certified Professional, Google AdWords Professional and holds the Google Analytics Individual Qualification. In addition, he has presented extensively on leveraging Google Analytics, Google AdWords and best practices for both platforms. Theo earned an AAS in Avionic Systems Technology from the Community College of the Air Force.