As a Google Marketing Platform Partner, which includes certification in Google Analytics, Tag Manager, Looker Studio, and Optimize, MoreVisibility is accredited by Google to provide expert support services for Google Analytics. One of the most often misunderstood features of Google Analytics is UTM parameter tagging to track campaign URLs. Depending on how you customize them, UTM tags can help you identify a variety of Campaign-specific details like:
For a step-by-step guide to start tagging your Campaign URLs, use MoreVisibility’s Google Analytics’ URL Tagging Tool, below.
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