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Matt Crowley (Vice President, Digital Services) and Sergei Kogut (Senior Digital Analytics Specialist) discuss what a typical Matomo implementation looks like and some “gotchas” to watch out for.
Matt Crowley (Vice President, Digital Services) and Ashley Scharber (Director, SEO & Content) discuss why content strategy and user experience should be at the forefront of any domain consolidation discussions. They also discuss the growing trend of domain consolidation in healthcare and how to remain focused on the patient experience throughout the process.
The holidays are just around the corner. Therefore, many will be writing out a list of gifts for loved ones (or perhaps Santa). GA4 users, on the other hand, likely have their own list of wishes that they would like to give to Santa Google this holiday season. As we all stare in wonderment at the brightest star in the night (or perhaps an Explore report on a computer screen), there are many wishes that many of us would like to see for GA4. Here are a few wishes that would definitely help to improve GA4: