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If you own/operate an ecommerce business, the new year is a perfect time to give your ecommerce website the refresh that it needs. With the holiday season behind us, it is time to prepare for the year ahead. An important part of that is making sure your website is a viable platform in this current market. Not only do you likely need to update products or service offerings, but making an easy-to-use and well-designed website can definitely keep customers coming back for more.
It’s a new year, but it’s the same old Google. Earlier this month, some advertisers may have gotten an email that Google’s “Remove redundant keywords” recommendation has changed.
Social media is a powerful tool for building relationships with customers and increasing brand visibility. But how do you make the most of it? The key is to understand your chosen social media platforms and to use the right strategies to maximize engagement.