Google Analytics offers different ways to look at website or application traffic data, which may help online business owners and marketers better understand how to reach and convert more site visitors. Furthermore, correctly using views and filters is very smart and will improve the accuracy of your data.
To learn more about the types of views in Google Analytics, how to create filters and a comprehensive reference guide on both, download our complimentary white paper, Google Analytics: Updated Best Practices Guide to Views and Filters.