Dashboards are a great tool in Google Analytics, but what are the best uses for a Dashboard?
In most cases, dashboards are ideal to build basic reports that you would like to see on an on-going basis. Here are three reasons why dashboards are a great feature to utilize in Google Analytics:
Since the standard Google Analytics platform is offered at no cost, Google only offers so much processing power and limits the amount of data that is allowed for each view in a Google Analytics account. If your website has a large amount of sessions, you may notice a yellow box at the top right of the report stating that “this reports is based off of x% of total sessions.”
Setting up Google Analytics is an important step in learning more about your website and how users interact with your content. While many companies set up the reporting, it often goes under-utilized or ignored which defeats the purposes of gathering all of this useful data. So what reports are valuable in Google Analytics? Following are three recommended reports that are great starting points.