How to Create an Event in Google Tag Manager

Serina Fignole - October 8, 2019

Event Tracking with Google Analytics (GA) is essential for measuring actions on your website that aren’t just page loads. This can include tracking downloads, clicks on external links and more. Events can be tracked as goals in GA if they are valuable to your business. In the tutorial below, learn how to add event tracking code using Google Tag Manager step-by-step and avoid adding extra code to your links.

Need help with setting up Google Tag Manager for your brand? Request a free consultation for the Google Certified Experts at MoreVisibility.

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