If you are looking to gain insight into how users arrive to, and interact with, your website, MoreVisibility invites you to register for a complimentary webinar on Thursday, November 10, 2016 from 1pm-2pm ET.
Stop what you’re doing! There is a new feature release for Google Analytics and it is simply amazing. On September 2nd, 2016 Google officially announced the release of their automated insights tool, Analytics Assistant. The logic behind this new feature is for Google Analytics to work in the background to analyze the data in your reporting views and provide to you a summary of findings based on that analysis in the form of index card style notifications. Yes, you heard that right, Google Analytics is now helping you to report on and understand your data!
Analytics can be a hard concept to grasp for marketers, let alone when you are attempting to explain the inner workings of a website to a client. Your analytics team can seem like some sort of marketing geniuses (which essentially they are), being able to decipher data at the drop of a hat, and explore metrics in ways you are still trying to learn. With the release of Google Data Studio, we are able to tap into the analytics genius in all of us.