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Data Studio from Google is an awesome data visualization tool. With its ever growing list of features there may be a few that have flown under your radar. One of those features is creating your own formulas which is what I am going to expand on.
Google’s announcement on January 14, 2020 “Building a more private web: A path towards making third part cookies obsolete” will eliminate third-party cookies within 2 years.
Our current social isolation, global pandemic circumstances are causing confusion for more than just the obvious (and most critical) reasons. After many marketers secured the essentials they personally needed, and established a safe work and living space for themselves and their families, their minds quickly turned to how their brands should respond and communicate at this unprecedented time.