Article Archive by Andrew Wetzler


January 8 2024

How To Ace Your Digital Marketing In 2024

by Andrew Wetzler

I’m enthused to share that many organizations we’re speaking with are approaching 2024 with a renewed sense of confidence, a willingness to test new channels & tactics, along with more robust budget projections (compared with this time last year). Figuring out how best to deploy these resources is very important.

Read More

May 24 2023

ChatGPT…The Google Analytics Poem

by Andrew Wetzler

I “asked” ChatGPT to create a poem about the transition to Google Analytics 4. The response that I received was crazy. What’s crazier is the number of organizations who have yet to make the switch from Universal Analytics to Google’s newest (completely different) platform.

Read More

May 16 2023

Align Your Keywords to Your Buyer’s Journey

by Andrew Wetzler

Intuitively, when a person searches for something, there is a close correlation between the keywords they input and their “location” within the buyer’s journey; also known as the sales cycle.

Read More

© 2024 MoreVisibility. All rights reserved.