Article Archive by Jill Goldstein


March 6 2023

You Asked, They Sort Of Listened: Performance Max Edition

by Jill Goldstein

Ever since the launch of Performance Max, there’s been some skepticism around the lack of control and insights for Googles newest campaign type. Recently, Google announced some updates coming to Performance Max campaigns. While these updates do not address the elephant in room of the lack of insight into performance by network, it’s a start. See below for a quick rundown.

Read More

January 19 2023

Google Ads Update: Improvements to ‘Remove redundant keywords’ Recommendation

by Jill Goldstein

It’s a new year, but it’s the same old Google. Earlier this month, some advertisers may have gotten an email that Google’s “Remove redundant keywords” recommendation has changed.

Read More

January 6 2023

My Top 3 Digital Advertising Resolutions for 2023

by Jill Goldstein

Last year, I put together a list of my Top 3 PPC New Year’s Resolutions (for 2022). I find that by writing down my goals and adding details around how I can achieve them I’m able to do so. So, in that vein, I have mapped out my top 3 goals for 2023 below.

Read More

© 2023 MoreVisibility. All rights reserved.