Article Archive by Jill Goldstein


February 4 2021

Search Engine Marketing (SEM) 101 Part 1

by Jill Goldstein

Today more than ever, Search Engine Marketing (SEM) is one of the most effective ways to generate relevant, quality traffic to your website. It is the cornerstone of most Digital Marketing strategies and there’s a good reason why. It works! In this multi-part series, we will go through all the major components of SEM and touch on some tips along the way.

Read More

October 30 2020

New Custom Audiences in Google Ads

by Jill Goldstein

One of the most important aspects of digital campaigns is your audience. Who do you want seeing your ads, and how are you going to reach them? Google recently simplified that very process with their new custom audiences.

Read More

October 9 2020

The Video Campaign That Blew Me Away

by Jill Goldstein

Back in May, I gave you five reasons why you should be using YouTube advertising right now. The #1 reason was that people are consuming more content now than ever before. As a mom to a young toddler who’s working from home (WFH), I can tell you that my YouTube consumption has exponentially increased.

Read More

© 2021 MoreVisibility. All rights reserved.