Online Marketing Blog

Insight from the insiders.

Our Analytics, SEO, Social Media and SEM Blogs provide an informal platform for us to share our insights on the digital media industry. Practically every member of the MoreVisibility team contributes to one or more of our blogs with their real-time, in the trenches strategies and observations. Our goal is to provide you with up-to-date information and trusted industry opinions on what's happening in search and beyond.

June 24 2020

Credits in Google Ads – COVID-19 Advertiser Support

by Danielle Leitch

In March, Google announced a program for how they would help our community, as well as small-medium businesses across the globe during the COVID-19 pandemic. Part of this included providing over $300 million in Google Ads credits to qualified businesses who advertised with Google during 2019.

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June 23 2020

Use These Ad Extensions to Help Keep Your Google Ads Relevant

by April Nelson

Callout Extensions and Structured Snippet Extensions are ideal for helping to keep your Paid Search ads fresh. They allow you to quickly and easily extend your ads with general information that’s relevant to your entire business. These extensions provide users with additional information and more reasons to click your ads. This can lead to increases in CTR and more qualified visitors coming to your website.

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June 22 2020

Twitter Goes Vocal

by Danielle Leitch

In a nod toward the ever popular podcast movement, Twitter just announced a new feature they are rolling out called Voice Tweets. Currently this is only offered for iOS users (no word on Android yet) and not everyone has this functionality in their account yet. To see if your account has been activated for this, look for the new audio sound icon, next to the image carousal, as shown in the image below to the far left. Once you click on that, you will be live to voice record – illustrated in the middle image below.

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Posted in: Social Media

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