Online Marketing Blog

Insight from the insiders.

Our Analytics, SEO, Social Media and SEM Blogs provide an informal platform for us to share our insights on the digital media industry. Practically every member of the MoreVisibility team contributes to one or more of our blogs with their real-time, in the trenches strategies and observations. Our goal is to provide you with up-to-date information and trusted industry opinions on what's happening in search and beyond. To stay up to date on our blog, subscribe to our feed.

August 31 2023

Elevate Your TikTok Advertising Strategy with New Search Ads Toggle

by Monica Simmons

In a stride toward enhancing the self-service advertising experience and its targeting capabilities, TikTok has recently unveiled the all-new Search Ads Toggle. This new placement feature, detailed in their recent blog post, promises to reshape the way advertisers engage with their target audience.

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August 23 2023

Communicate Your Brand Story With Web Design

by Anthony Gallegos

You have probably heard the expression “You never get a second chance to make a good first impression.” That rings true not only for meeting someone for the first time, but also for your company’s brand.

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August 16 2023

Gaining Deeper Insights into Performance Max Search Volume and Activity

by Jill Goldstein

As search engine marketers, we’re always on the lookout for ways to extract deeper insights from our campaigns in the effort of elevating performance. Enter Performance Max—an innovative approach that empowers us to tap into the full potential of Google Ads. However, with great innovation came great mystery. These campaigns were immediately effective in generating strong performance; however no one knew how. Over time, Google has slowly started to roll out new ways to gain deeper understanding of why these campaigns are working so well. The latest update has to do with search.

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