Article Archive by Author

March 29 2016

Live Google AdWords Workshop on April 7, 2016


If you’re interested to expand your knowledge about Google AdWords, Google Analytics, and SEO, MoreVisibility has just the event for you! On April 7, 2016, we are proud to host an exciting half-day workshop in partnership with Google.

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March 15 2016

How to Develop Buyer Personas


Effective digital advertising requires a deep understanding of your company’s target market(s). Many businesses take market demographics at face value and neglect a deeper exploration of who their audience(s) is/are and what makes them tick. Is this a realistic view of the person who is buying your products and services?

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December 2 2015

MoreVisibility Hosts Invitation-Only Google Event


In an ongoing effort to promote online marketing knowledge and thought leadership, MoreVisibility is excited and proud to partner with Google on an exclusive, invitation-only event at the Google NYC office in December 2015. The event will be a half-day advanced instructive workshop featuring expert speakers from Google’s various online advertising platforms’ product teams. Highlights will include:

  • Personalized Marketing techniques and tips
  • Spotlight on Mobile Advertising options
  • Leveraging YouTube and Video ads
  • Maximizing Google Analytics customization and data analysis

Event attendees are invited to attend the general keynote, register for small-group breakout sessions, and participate in a live Q&A and panel discussions with the Google product team members. Complimentary Google Advertising consultations will be provided by senior MoreVisibility staff and the Google team. For more information about this exclusive event, please contact Khrysti Nazzaro, Vice President, Brand Strategy.

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