Online Shopping – It’s not scary!

MoreVisibility - July 30, 2008

I recently had dinner with some friends and the conversation turned into a debate about the merits of shopping online. I was mentioning how I had just made a fabulous purchase on Zappos and not only was I extremely pleased with my new shoes; I was upgraded to overnight shipping at no additional cost to me! What could be better than that? Imagine my surprise to hear that not only do these particular friends never shop online, they said they would never consider it, insisting they feel they would not get what they ordered, it would not meet their expectations, it would take a long time to be shipped and unless they can actually see and touch what they are buying, they would not feel comfortable giving a credit card to an online retailer.

My argument was how easy, fast and reliable online shopping really and truly is, as well as the numerous discounts I have received (and continue to receive) almost every time I shop. I was flabbergasted by their stance on the matter and could not help but argue (all be it nicely) my point. All I could think about was how much time and money (not to mention gas) I have saved by shopping online.

Here are just a few of the many benefits of online shopping:

Free Shipping, Free or Easy Returns. Nowadays many online retailers waive shipping costs and make the return process seamless.

Fast Delivery. You can get what you are ordering the next day in many cases.

Special Online Deals. Many sites offer “online only” specials, discounts on future purchases, free gifts, repeat buyer/loyalty savings, last-minute promotions, rebates, etc.

Free Gift Wrap. If you’re buying a gift, many retailers offer free gift wrapping, as well as a card that is shipped with your order.

It’s not scary to shop online, nor should it be. Give it a whirl!

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