Search engine marketing (SEM) is a rapidly changing field rife with opportunities, but it takes expertise and experience to run optimal interactive advertising campaigns. When engaging in digital advertising, such as paid search, display media, social media advertising and remarketing, it's extremely important that your efforts are backed by knowledge and strategy. Here, our SEM experts provide the tips and information you can use to improve your campaigns, and your ROI. To stay up to date on our search engine marketing blog, subscribe to our feed.
Display advertising is a great way to introduce people to your brand visually. At MoreVisibility, one of the questions our specialists and strategists get asked the frequently is “What are the image ad sizes I need to get started?”
In an ongoing effort to provide educational and actionable insights to improve digital strategies for all online marketers, MoreVisibility is partnering with Facebook to host a complimentary webinar.
One of AdWords most under-utilized ad extensions is finally getting the boot. As of January 2018, review extensions will no longer show with ads. In the month of February 2018, review extensions will be deleted entirely from the AdWords interface (which also includes performance data) as noted in its relevant support page below.