Article Archive by Author

November 20 2018

The Rise of Google Home and Google ‘Actions’

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Voice technology has become a part of our daily lives and will continue to integrate further into our routines with the goal to help us be efficient, find relevant information and control settings in our homes or business. Google Home and Amazon Echo are the most popular voice technology smart speakers among consumers. In this blog, I am going to show you recent sales data and discuss Google ‘actions’ that your brand could be leveraging.

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November 6 2018

Developing a Call to Action Strategy for Success

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I recently attended a conference and helped lead a marketing discussion around SEO and content tips. While most of the discussion was a presentation, we encouraged the group to ask questions on the spot so we could pause and discuss outcomes versus holding ideas to the end and risking someone forgetting the full purpose of their question.

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June 5 2018

Google Maps Developer Platform Update Goes Lives June 11

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Google Maps has announced that on June 11th, 2018 they will roll out many new changes, making their offerings easier for developers to access and use. Here are some of the changes you can expect:

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