For as long as we can remember, Google has been hiding fun and engaging “Easter Eggs” all over its services for attentive users to find. Some of these “Easter Eggs” include entertaining animations and games that work throughout the year. On the other hand, others are seasonal and can be seen/used only for a limited time.
When a reader decides to share your content, you have “earned” their attention, trust, and perhaps the attention of any followers or readers who might see or choose to engage with the shared content. However, they don’t call it “earned” attention for nothing!