Social Media Blog

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Our social media blog is the place to be for social media news and expert insights. Learn how to engage your customers online with information about strategy and social media "how to" from MoreVisibility's social media experts. To keep up on the latest and greatest our social media blog has to offer, please subscribe to our feed.

March 15 2018

Unlocking the Power of Facebook Advertising

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Since 2014, many business have seen a decline in fans viewing and interacting with their organic posts, and overall organic reach on Facebook. Subsequently, Facebook’s audience targeting options have significantly changed the access brands have to their desired customers.

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March 12 2018

Twitter Promote Mode Overview

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Towards the end of 2017, Twitter unveiled that it will releasing a new ad offering, called Promote Mode, which is aimed to help digital marketers advertise on Twitter.

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January 17 2018

Our Perspective on Facebook’s Latest News Feed Update

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On 1/11/18, Facebook made an important announcement about large changes to how the News Feed will work in the future and how its success will be measured. They will now focus on helping users have more meaningful social interactions (through more content from their friends and personal connections) and will move away from helping users find relevant content (from anyone including organizations). To quote Mark Zuckerberg from his announcement on this subject “I’m changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions.”

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