Facebook’s Business pages are a place where you can develop a relationship between your brand and the world. If you are one of Facebook’s 80 million Business page users, check out the major changes Facebook just announced/implemented this month. Read More
As a result of third-party data mishandling and GDPR regulations, Facebook has been discontinuing the use of select third party data as a targeting source for advertisers.
By now you’ve most likely heard of the Cambridge Analytica data breach from Facebook. For those who haven’t, it was determined that since 2014 the political consulting firm collected personally identifiable information from about 87 million Facebook users, gained through Facebook’s “This Is Your Digital Life” app. The data was allegedly used to attempt to influence voter opinion on behalf of politicians who hired them.