Facebook is preparing to launch a new competitor for deal-of-the-day sites like Groupon and Living Social called Facebook Deals. The social network wrote, “Try new things with friends. With Deals you can easily find great new restaurants, shows and group activities to share with friends.”
The program will allow Facebook users to get coupons and discount offers from partner services. Facebook has not announced if it will require a minimum number of buys before the deal can be claimed, similar to what Groupon does.
Facebook has also launched a business version of Facebook Deals where it partners with your company and does the marketing, generates a buzz and sales for your deal and builds customer loyalty.
With over 600 million users, Facebook has a vast audience to introduce this new flash deal subscription to, and may give Groupon a run for its money; although it may be hard for any newcomer to catch up to Groupon. According to eMarketer, Groupon had $33 million in sales in 2009, and sky-rocketed to $760 million in 2010.
Look for Facebook Deals to create a presence in your Facebook newsfeed and social network soon.