Search Engine Marketing & Other Paid Advertising Options
Thursday May 5, 2011
MoreVisibility’s first Twitterchat took place today. #MVCHAT will be a weekly
30 minute discussion starting at 3:30 pm (est) covering a variety of online
marketing topics. Clients, advertisers, and online marketing enthusiasts are
invited to participate in this rapid-fire conversation by following and
including #MVCHAT in tweets. Read more about #MVCHAT in the news here.
May 5th’s chat, lead by MoreVisibility’s Executive Vice President, Danielle
Leitch, highlighted the topic of how to maximize SEM efforts. Join us next
Thursday at 3:30 pm (est) for our next #MVCHAT on Search Engine Optimization.
about 14 hours ago we said, SM Blog Post MoreVisibility Twitterchat (#MVCHAT) http://bit.ly/lVEjet #sm
about 14 hours ago we said, #mvchat Thanks so much!!! @MoreVisibility @DanielleLeitch @jtex316 @sharonmostyn @lMarniW
about 15 hours ago we replied to @nothingbutmktg Thanks for joining #mvchat w/ @MoreVisibility – see you next Thurs!about 15 hours ago we said, #mvchat @jtex316 @sharonmostyn @lacycovey facebook insights cool, check out @linkedin analytics too, need upgraded acct. @twitter will offerabout 15 hours ago we replied to @LacyCovey THANKS FOR JOINING #MVCHAT-SEE YOU NEXT THURSDAY!
about 15 hours ago we said, Thanks! @MoreVisibility @DanielleLeitch #mvchatabout 15 hours ago we said, UNTIL #MVCHAT NEXT WK, CHECK OUT OUR #SEM BLOGS HERE: http://ow.ly/4ObbAabout 15 hours ago we said, Thanks @MoreVisibility for hosting – look forward to next Thursday!about 15 hours ago we said, #mvchat @jtex316 #facebook Insights is a great tool to #measure impressionsabout 15 hours ago we said, RT @sharonmostyn: Have to run – thanks @MoreVisibility @DanielleLeitch @jtex316 and @MarniW for an interestng 1st #mvchatabout 15 hours ago we said, RT @DanielleLeitch: Q5A: #mobile growing daily. Overall % of web visits getting in double digits. Use @googleadwords to create seperate mobile campaign #mvchat
about 15 hours ago we replied to @jtex316 Awwww, I’m telling!!!! I sent an email to the @MoreVisibility crew today asking about #facebook insights #mvchatabout 15 hours ago we said, Q5A: Make sure you have a mobile friendly site or Landing Page if you are advertising on mobile devices – wasted $ otherwise! #mvchatabout 15 hours ago we said, IT’S ALREADY 4PM (EST)! THANKS ALL & @DANIELLELEITCH FOR YOUR INSIGHT. JOIN US NEXT THURS (3:30 EST) FOR #MVCHAT ON #SEOabout 15 hours ago we replied to @sharonmostyn Thanks for joining #mvchat
about 15 hours ago we said, #mvchat Measuring ROI involves context, segmentation, comparisons, and insights. Like @avinash always says – take that “leap of faith”!!about 15 hours ago we said, Have to run – thanks @MoreVisibility @DanielleLeitch @jtex316 and @MarniW for an interestng 1st #mvchatabout 15 hours ago we said, Q5A: #mobile growing daily. Overall % of web visits getting in double digits. Use @googleadwords to create seperate mobile campaign #mvchatabout 15 hours ago we replied to @sharonmostyn #mvchat I like two, non #ganalytics tools (OoOoOo!!!) 1. #facebook Insights, 2. @klout, and 2a. @twitalyzerabout 15 hours ago we said, RT @morevisibility: Q5: WITH THE RISING ADOPTION OF #MOBILE SEARCH, HOW DOES THAT FACTOR INTO A #MARKETERS BUDGET? #MVCHAT (NOW)about 15 hours ago we said, Q6: FINAL (?) :HOW CAN YOU OPTIMALLY ACHIEVE ROI THROUGH PAID SEARCH? WHAT’S THE BEST WAY TO #MEASURE PROGRESS? #MVCHATabout 15 hours ago we said, RT @sharonmostyn: Especially post-Yahoo = more #SEM market share RT @MarniW: #mvchat @bing is certainly a viable PPC option, as well.about 15 hours ago we said, RT @DanielleLeitch: Q4A: @linkedin has proven results to help #b2b advertisers via paid ads offered – target by audience + demographics, no KWs #mvchatabout 15 hours ago we said, What do you measure with instead? RT @jtex316: #mvchat many more impressions on GDN – but Conv Rate in traditional sense=no good to #measureabout 15 hours ago we said, Q4A: If you are a retailer, of course Shopping Portals are a must. Dont use Comparison Engines unless you are lowcost leader! #mvchatabout 15 hours ago we said, Especially post-Yahoo = more #SEM market share RT @MarniW: #mvchat @bing is certainly a viable PPC option, as well.about 15 hours ago we said, Q4A: @linkedin has proven results to help #b2b advertisers via paid ads offered – target by audience + demographics, no KWs #mvchatabout 15 hours ago we said, RT @sharonmostyn: .@jtex316 Completely agree that #measure tools are key to online advertising success! Test, measure, optimize, repeat! #mvchatabout 15 hours ago we said, RT @DanielleLeitch: Q4A: Check out #socialmedia channels for paid search options- some good opptys here + less competition…know your audience though! #mvchatabout 15 hours ago we replied to @sharonmostyn #mvchat Yes – many more impressions on the GDN – but Conv. Rate in the traditional sense is no good to #measure with.about 15 hours ago we said, Q5: WITH THE RISING ADOPTION OF #MOBILE SEARCH, HOW DOES THAT FACTOR INTO A #MARKETERS BUDGET? #MVCHATabout 15 hours ago we said, RT @DanielleLeitch: Q3A: If you don’t have separate Content campaigns, the expected lower CTRs will hurt Quality Score on KWs #mvchat #PPCabout 15 hours ago we said, RT @DanielleLeitch: Q3A: If you dont have seperate Content camp, the expected lower CTRs will hurt Quality Score on KWs, which do better(more relevant) #mvchatabout 15 hours ago we said, Q4A: Check out #socialmedia channels for paid search options- some good opptys here + less competition…know your audience though! #mvchatabout 15 hours ago we said, Good to know. Thanks, Danielle! RT @DanielleLeitch: #mvchat content doesn’t pull as well but helps with #brandingabout 15 hours ago we said, .@jtex316 Completely agree that #measure tools are key to online advertising success! Test, measure, optimize, repeat! #mvchatabout 15 hours ago we replied to @sharonmostyn haha see my last answer #mvchat – YES content doesn’t pull as well but helps with #branding975 South Federal Highway, 2nd Floor
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