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March 18 2019

Instagram Continues Testing New Branded Advertising Opportunities in 2019

by Monica Pissanos

Instagram is continuously expanding its options for brands to advertise on the platform, both Organically as well as Paid. Most recently, Instagram announced that it is exploring options to further utilize the relationships that brands have developed with relevant influencers in their industries in order to create branded content ads.

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March 14 2019

Pinterest Advertising Options: A Simple Guide to Set You Up For Success

by David Saenz

You can’t have a conversation about image search without talking about Pinterest. In 2019, Pinterest has secured a strong foothold in the rankings of top digital properties scoring 21 out of 50 in Comscore’s Top 50 Multi-Platform Properties. According to Comscore’s latest rankings, Pinterest reaches more monthly unique users than the likes of LinkedIn, Netflix, Yelp and Spotify.

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February 14 2019

LinkedIn Live – A New Live Video Broadcast Service

by Serina Fignole

LinkedIn, coined “the social network for the working world,” says that video is the fastest-growing format on its platform alongside written and shareable content. With that being said, LinkedIn believes the time has come to take the next step in video.

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