What can Google+ Pages do for my business?

German Parra - November 15, 2011

Thanks to Google+ Pages, engaging a targeted audience is now easier and more effective than ever. Whether your business aims to promote upcoming products or share exciting news with its customers, Google+ Pages gives your business a platform in the ever-evolving social media world. 

Google + Pages is more than just another website for your business to add to its collection, it is the perfect place where interaction with your customers can be taken to another level.  As a business, you now have the opportunity to start a dialogue with your customers and receive the most valuable information available: their feedback. Customers will have the opportunity to ask you questions with real time video chats through the “Hangout” feature on your Google+ Page and receive your answers in the forum. 

And the conversation does not have to end there. In fact, your business can maintain the conversation; strengthening your relationship with consumers by asking questions in discussions and posting blogs. Google+ Pages also takes your information out to an even larger audience by allowing you to make your posts public where they can be found through searches. In the coming weeks, Google will make tools available to businesses which will access data about their Google+ Page users’ demographics adding to the appeal of Google + Pages as an instrument for businesses.

Other features available on your Google+ Page include: Circles, Messenger, Stream, What’s Hot and Ripples. Each feature, at its core, makes it easier to share your information with your users while at the same time making the experience fun for them.  Your business has the opportunity to tap into your customers in a medium which is not only cutting-edge, but also exciting.