Articles in The 'Cambridge Analytica' Tag


May 29 2018

Facebook’s Data Breach – What Is It & Where Does That Leave Advertisers?

by Serina Fignole

By now you’ve most likely heard of the Cambridge Analytica data breach from Facebook. For those who haven’t, it was determined that since 2014 the political consulting firm collected personally identifiable information from about 87 million Facebook users, gained through Facebook’s “This Is Your Digital Life” app. The data was allegedly used to attempt to influence voter opinion on behalf of politicians who hired them.

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