Articles in The 'Conversions' Tag

April 29 2022

Attention: Your Website May Need a Tune Up

by Laura Poklemba

Have you taken a closer look at or made changes to your website recently as many of us have done with aspects of our lives in this “post-pandemic” world? You may have low hanging fruit and not even realize it. Minor changes and quick updates can help give your website a renewed vibrance.

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June 19 2019

Campaign-Level Conversion Actions Now Live for Google Search & Display Campaigns

by Caitlin Gioia

What does this mean? Up until now, conversion action settings applied account wide.

Yes, you had the availability to segment by conversion type at the campaign level, but all counted conversions were totaled up in the “Conversions” column. You were not able to choose which conversion actions to optimize against at the campaign level.

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May 26 2016

How to Use Design to Improve Conversion Rates

by Syreeta Lockett

There’s more to websites than just a pretty design. Your website is a sales tool that can be used to convert site visitors into customers. The effective use of design can help create and emphasize the conversion process. Here are three ways to use design to improve your website’s conversion rates.

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