Articles in The 'Dashboards' Tag

September 3 2020

Lookup Table Variable in Google Tag Manager (GTM)

by Tony Villanova

GTM has many pre-built variables off the shelf. You even have the option to create/ customize your own variables known as a User-Defined Variable in GTM. One of the User-Defined Variables I find very helpful is the Lookup Table variable under the Utilities section of the User-Defined Variables.

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