Articles in The 'Digital Marketing' Tag


February 19 2024

Marketing Agencies: More Critical than Ever

by Sergei Kogut

In the world of marketing, staying ahead isn’t just a bonus – it’s essential. Enter Google Analytics 4 (GA4), a global game-changer that promised to revolutionize the field with its potential, albeit presenting us with a fair share of hurdles so far. This transition highlights the critical role agencies like ours play in guiding businesses through the complexities of adopting new technologies. As part of the analytics team at MoreVisibility, I’m here to share why partnering with an agency like ours is your best bet in navigating this new landscape.

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October 13 2021

MoreVisibility… 22 Years Later and Last Week’s Saturday Night Live Summed It Up Perfectly

by Andrew Wetzler

If you happened to watch Saturday Night Live this past week, the opening skit was a parody of the Facebook whistleblower hearing in Congress. The gist of the skit was that esteemed senators were much more interested in asking Frances Haugen about how Facebook’s algorithm affected their personal profiles than anything related to the issues that she was intending to discuss.

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January 15 2019

Google Next: What’s Hot Today and Beyond?

by Serina Fignole

Towards the end of 2018, MoreVisibility, alongside Google product experts, hosted a live event in New York that posed the question: “What are the top trends that should be included in your 2019 Digital Marketing plan?” Watch the event’s keynote presentation, entitled “Google Next: What’s Hot Today and Beyond?”, below to gain firsthand knowledge and insights from Google about the top business-critical Digital Marketing trends that you can no longer ignore in 2019.

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