If you own/operate an ecommerce business, the new year is a perfect time to give your ecommerce website the refresh that it needs. With the holiday season behind us, it is time to prepare for the year ahead. An important part of that is making sure your website is a viable platform in this current market. Not only do you likely need to update products or service offerings, but making an easy-to-use and well-designed website can definitely keep customers coming back for more.
For businesses looking to grow revenue from their product catalog, Amazon should not be ignored. Once a business is approved as a vendor or seller, Amazon Marketing Services has three core ad units available. Each is detailed below, along with availability of the ad type for Amazon Vendors and Sellers (details on vendor and sellers available here).
By now, we all know that when it comes to eCommerce, Amazon is king. As either an Amazon Vendor or an Amazon Seller, Brands can reach consumers 24/7 with the right advertising strategy. However, a common question we receive is “what is the difference between a Vendor and Seller?” or “How do I know what my company is eligible to become on Amazon?”.