Wondering if Snapchat is worth your time? Well, on any given day, Snapchat reaches 100 million+ people, which includes over 41% of all 18 to 34 year olds in the United States. The mobile platform has evolved into a “must-download” app with any new phone purchase or upgrade. Luckily for brands, the platform has opened the doors to paid advertising with On-Demand Geofilters.