Google Tag Manager can be difficult to understand but is a beneficial tool for Digital Marketers to easily track the success of their campaign efforts. However, it easy to make mistakes when first setting up Google Tag Manager.
Event Tracking with Google Analytics (GA) is essential for measuring actions on your website that aren’t just page loads. This can include tracking downloads, clicks on external links and more. Events can be tracked as goals in GA if they are valuable to your business. In the tutorial below, learn how to add event tracking code using Google Tag Manager step-by-step and avoid adding extra code to your links.
Are you wondering what Google Tag Manager is and why everyone is using it? Well, look no further! In this video, MoreVisibility’s team of Google Analytics Certified Experts will help educate you on the value Tag Manager can bring to your organization’s marketing efforts.