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Articles in The 'gtm' Tag


August 7 2020

Restore Service Provider to Google Analytics

by Theo Bennett

As we reported earlier this year, the deprecation of the Service Provider dimension on February 4th, 2020 broke a key method of fighting bot traffic in Google Analytics (GA). Some organizations also have dependencies on the service provider dimension outside of just fighting bots.

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December 28 2018

Analytics & Measurement Round Up: The Best of 2018

by Serina Fignole

As 2018 comes to a close, MoreVisibility has decided to gather the most popular content we’ve published this year surrounding Analytics and measurement.

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February 22 2018

GTM Element Visibility Triggers – Understanding Promotion Visibility

by Jason Brewster

The majority of events that are deployed on a website are focused around a user clicking on an element, submitting a form, or scrolling to a certain point on a page. With the constant evolution of Google Tag Manager it has become possible to track when a user has viewed a specific element on the page.

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