Instagram is continuously expanding its options for brands to advertise on the platform, both Organically as well as Paid. Most recently, Instagram announced that it is exploring options to further utilize the relationships that brands have developed with relevant influencers in their industries in order to create branded content ads.
Any advertiser that creates and manages display or social campaigns can tell you that one of the most important parts of the planning and strategy process is creating mockups. This is crucial in ensuring that the vision and goal of an ad unit is there when you bring ad creative to life. Facebook has recently released a new solution to help advertisers in this process with the Creative Hub.