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Articles in The 'keyword research' Tag


September 22 2020

Keyword Selection Tips For SEO

by Michael Bergbauer

It’s important to look at many different data points before deciding on which keywords to target to drive Organic traffic. A great first step is to come up with a seed list of keywords by thinking about how prospects and customers would refer to your products and services. Start with broad / generic keywords, including what industry you are in and want to be known for to your target audience. For example, MoreVisibility might have Digital Marketing, SEO and Paid Advertising Management on our keyword seed list to describe our business and what we offer.

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September 14 2020

Keyword Targeting Essentials For SEO

by Michael Bergbauer

There are several ways that you can improve the keyword targeting for a particular page. Some pages need more work than other pages, but some basic strategies apply regardless.

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May 1 2020

3 Ways to Use Google Trends for Keyword Research

by Kelcie Rivera

Having Google Trends in your arsenal when doing keyword research is a great way to keep up with shifting consumer interests and the content they prefer. Google Trends is a free tool that shows the relative popularity of a search query over a chosen period of time across Google Search, Shopping, Images, and YouTube. The tool also allows you to compare search queries and their trends in real time.

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